In the given market, buyers and sellers have several options when it comes to choosing a real estate professional. What are you doing to set yourself apart?
A good real estate agent doesn’t just sell properties—they sell themselves. It’s important to show your real personality. People will respond to you if you have a great attitude, are personable and honest, have confidence in your abilities, and get a sense of fulfilment by serving others. To be successful in real estate requires a high degree of self-motivation, drive, and smart decision making.
A good real estate agent is similar in nature to a conductor of a symphony, coordinating the different players to make a successful transaction a reality. At different points in the process, the real estate agent is a salesperson, a buyer’s advocate, an analyst, a business manager, a consultant, a negotiator, and a marketer, just to name a few. There are a number of qualities and traits that successful real estate professionals share.
When people meet you, they make a value judgment within 3-10 seconds. Since we don’t walk around with our credentials pinned to our lapels, we need to bring the essence of who we really are to the outside. To further business relationships, customer-facing employees must present their best selves. Learn about mindful, consistent wardrobe planning, the power of color, what business formal is, what casual really means, and more.
Your pay cheque depends on how you treat your customers. Learn how to understand needs, skilfully deal with angry and difficult customers, the impact of civility, tone & non-verbal communication, and how to overcome objections.
- Self-image & company image
- Corporate dressing / power dressing
- Business etiquette
- Communication skills
- Presentations skills
- Selling skills
- Negotiation skills
- Closing skills
- Client relationship management